The Spirit of Hip-Hop

Radio-One personal ity, Cory “CoCo Brother” Condrey is on a mission to bridge the gap among the church and the streets. Confirming that hip-hop is a universal language, Condrey uses his Atlanta-based wide cast to offer listeners with inspiring music and messages from celebrities, hip-hop personal ities, and leading pastors. While prayer and Biblical instruction are staple program attributes, Condrey offers balance in an entertaining yet relevant way. In among hip-hop infused praise and worship  set s, listeners of all ages call in or visit the station–some to pray or share testimonies others to “clown” and even cry.

Although Radio-One’s programming includes a gospel music station, the Spirit of Hip-Hop (SOHH) has been created to provide positive music for the urban mainstream market. Proof that the model works, in less than two years, Condrey’s one-hour program morphed into a six-hour syndicated program with over 10 million fans in 15 Radio-One markets.

Un prefer holy hip-hop music, which generally attracts people of faith who prefer hip-hop and hip-hop audiences who prefer inspirational rap, the SOHH broad cast is geared towards hip-hop overall. As such, it is not uncommon for audiences to hear positive verses from 50 Cent or Lyfe Jennings mixed in with Mary Mary or Kirk Franklin joints.

SOHH is a vehicle Condrey uses to  encourage  “positive lifestyle choice s, which embrace family, community, and culture.” generally, Condrey along with guest hosts, comedian John “Manna God” Gray and hip-hop R&P (rhythm & praise is an alternate to rhythm & blues) recording artist, Canton Jones can be heard discussing relationships, sharing their personal struggles or fielding calls from audiences with struggles of their own. Through the Spirit of Hip-Hop, Condrey demonstrates how to balance having faith in God with having fun.